Dear Entrepreneur, Customers Remember Experiences, Not Your Brand Logo
Most businesses spend big money testing their brand logo, catchy marketing phrases, and demographics, but spend little time training and validating that their employees can and do deliver memorable...
View ArticleEveryone Needs Multiple Streams of Income: Here’s How to Get Started
Africa’s richest man, Aliko Dangote is widely known for producing cement; but he has since diversified his manufacturing capacity into a whole lot more! For anyone who values financial security and...
View Article“I Will Not Be Accepting Good Advice Today! It Can Kill My Dreams!”
Life is nothing without big plans. We all harbor some hope or dream of what we’d like to do with our lives. Some us are certain and some of us are still searching, but wherever you’re at, there’s a...
View ArticleFast and Serious – How to be a Winning Entrepreneur
The times have changed. The days of words such as patience, perseverance and process are being relegated to the background. ‘Fast’ is the name of the game with things being done and accomplished at the...
View ArticleKizito’s Blog: The Entrepreneur in Heels
“She considers a new field before she buys or accepts it, expanding prudently and not courting neglect of her present duties by assuming other duties;with her savings of time and strength she plants...
View ArticleDear Entrepreneur, it’s Time to Work!
It was a rainy Saturday. Looked like the heaven was on a crying frenzy. Inside was a different case entirely. Alex, both feet on the table, was a sight to behold. Suddenly, something occurred. The...
View ArticleKizito Okorowu: Dear Entrepreneur, Be A Child Again
The general notion we have of the entrepreneur is usually one of brutal work weeks with little or no chill periods on weekends. I wonder who sold this notion to us and if we ever asked for a receipt or...
View ArticleKizito Okorowu: How To Build a Trans-Generational Business Enterprise
Building a Transgenerational Business Entrepreneurs don’t have to produce ‘sweat, tears and blood’. Most times it comes cheap but even cheap is built on the foundation of unadulterated hard work. This...
View ArticleTen Reasons Why You Should Become An Internet Entrepreneur
I bless the day I came across a post saying I could become an internet entrepreneur if I was smart enough. I became inspired by online businesses after reading that post and now, I’m a full-time...
View ArticleBookkeeping and How to Maintain Your Business’s Books Better
A business, regardless of its location, size, or niche, needs to have strong bookkeeping policies and procedures. Bookkeeping allows a business to be more informed about its financial health, save time...
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